Artist Spotlight: 9Wise

We recently had the pleasure of getting to know this ambitious, on-the-rise artist through his new Single “Jackson”, and we were beyond impressed.

Reza Savant, (AKA “9Wise”), is a filmmaker, designer, music producer and rapper, based in Melbourne, Australia. One of the first characteristics that we noticed in 9Wise’s newest Single that immediately set him apart was his willingness to be vulnerable and honest. Too often, rappers feel the need to push a familiar facade (which at this point, has become a parody of itself), or they mistake humbleness for weakness. This artist does neither; he has embraced his own personal identity and has made no apologies for it. 9Wise clearly follows the belief that music should be made without compromising one’s self. 

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While it is completely natural to become inspired by your industry forerunners, you must stray away from riding on their coattails and replicating their distinct sound and style. This is precisely what 9Wise naturally does so well. Upon discovering this artist, we were immediately struck by what may be his strongest asset: his courage to be entirely unapologetic in his assertion of his own unique identity.

Check out “Jackson”: 
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The immersive new Single entitled “Jackson” acts as the perfect mood-setter. The track begins immediately with a sort of fluttery dark keys and opens up to a perfectly crafted beat. The hard hitting, unapologetic rap vocals enter immediately carrying venom and exuding confidence. The track is fantastically sequenced in a way that maintains the listener’s interest, with each layer capturing its own space, but never distracting from each other. 9Wise’s skillful production choice and clever wordplay are on full display here.

9Wise is definitely one of those increasingly rare transcendent artists that doesn’t abide by the typical genre limitations and standards. Regardless of your specific musical tastes, regardless of any bias or animosity that you may have against the hip-hop or rap genres; the sheer uniqueness and thoughtfulness of 9Wise’s newest Single will inspire and ignite applause and appreciation out of even the most reluctant listeners. It’s pretty damn refreshing to hear somebody so incredibly versatile and talented behind the mic. Shying away from the typical clichés of both of the genres that he borrows inspiration from, 9Wise has a remarkably unique style and sound which he maintains throughout these tracks. While 9Wise certainly pays homage to the greats; he frequently veers away the genre’s increasingly tired tendencies, making the listening experience feel entirely new and unpredictable.

This artist will almost certainly be continuing his rise!

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