With independent recording continually growing more affordable and accessible than it ever has been; the industry is quickly becoming over-saturated with hobbyists and crowded with wannabes. Due to this, it is becoming ever-harder to be noticed within the endless sea of independent noise. The number of new hip-hop & RnB artists entering the industry every day is growing exponentially. With this increase in industry competition, you’d think there would be a “standard” for things you shouldn’t do if you’re trying to become noticed and successful. Unfortunately, this is not the case…in fact, it seems that a vast majority of new artists have taken the lazy route — copy those whom are more successful than you.
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S. Pro has fiercely rebelled against this current trend; presenting something innovative and unique, yet entirely approachable and digestible.
It is completely natural to become inspired by your industry forerunners, but you must stray away from riding on their coattails by replicating their distinct sound and style. This is precisely what this artist naturally does so well. Upon discovering S. Pro, we were immediately struck by what may be his strongest asset: his courage to be entirely unapologetic in his assertion of his own unique identity. This shines radiantly on his newest Single entitled “Slow it Down”.
Listen to “Slow it Down” here:
It’s pretty damn refreshing to hear someone that is so incredibly versatile and talented behind the mic (and so brilliantly selective with the production). Shying away from the typical clichés of the hip hop genres that he borrows inspiration from, this artist has a remarkably unique style and sound that he maintains throughout the Single. “Slow it Down” is a MUST LISTEN!
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